BOUNTIFUL, Utah –ARIIX—THE Opportunity Company ™ is pleased to announce that its revolutionary skincare brand, Jouvé, has been awarded EWG VERIFIED ™ status. In recognition of their exceptional purity and safety standards, Jouvé products will proudly carry the EWG seal, confirming that they are free of contaminants and that their manufacturing processes meet the rigorous criteria of the Environmental Working Group (EWG) verification program.

EWG, a leading environmental health nonprofit known for its popular, user-friendly tools, created this verification program to give consumers peace of mind as they try to avoid toxic and potentially harmful chemicals and contaminants commonly found in consumer goods. Before a company is allowed to use the EWG VERIFIED™ mark, it must meet all of the verification criteria and provide additional information not found on the label–all in an effort to drive the market toward greater transparency.

Savvy consumers today are seeking safe, non-toxic personal care products they can trust. EWG VERIFIED™ confirms that products carrying their seal:

  • Meet EWG’s strictest criteria for transparency and health.
  • Avoid ingredients that authoritative health bodies have flagged for potential health concern.
  • Have labeling that fully discloses all ingredients.
  • Use adequate preservatives.
  • Are free of contaminants.
  • Use a manufacturer that follows good manufacturing practices.
  • Are never tested on animals, or use ingredients that have been tested on animals.

Jouvé is dedicated to creating products that don’t pose a health risk in any way by harnessing only the safest and most effective ingredients and letting consumers know exactly what is in their products–as well as what isn’t. This means that they can be confident they are using pure, clean, and safe products. The EWG VERIFIED™ seal assures consumers that Jouvé Instant Tightening and Restoring Serum and Dark Spot Corrector and Brightening Cream are free of unacceptable ingredients including parabens, formaldehyde, PEGs, BHAs, chloroform, mercury compounds, phthalates, microbeads, and more.

“This is an exceptional recognition of the high standards of quality and purity we hold our products to here at ARIIX,” says Deanna Latson, ARIIX Chief Product Officer and Founder. “Achieving EWG VERIFIED™ status confirms our commitment to providing safe, non-toxic products that contain only the highest quality ingredients. We are very proud of the hard work and dedication of all those responsible for elevating Jouvé to this level of excellence, and look forward to watching it transform lives around the world.”